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THE TOP 43 QUESTIONS ASKED ABOUT GOOGLE ADWORDS

What you see here are the 43 most important questions about AdWords, and they're all great questions.  Take a  look here - I bet some of your questions are on this list. (By the way, the answers to all of them are found in Perry Marshall's ebook: "The Definitive Guide to Google AdWords".)
  1. Google keeps disabling my keywords I can't get above the 0.5% minimum.  Is there a specific list of things I can do to improve my click thru rate?
  2. What's the best way to organize my ad campaigns and groups?
  3. How do I find the right keywords without spending a bloody fortune on trial and error?
  4. I'm a local business and I only want local inquiries.  Can I do that on Google?
  5. How does Google compare to Overture?
  6. How do I find the keywords that are $1.00 on Overture but 5-10 cents on Google?
  7. How does AdWords compare to other ways of getting traffic, like search engine optimization, affiliate programs,  email marketing etc.?
  8. How does AdWords compare to "offline" sources of traffic like post cards and print advertisements?
  9. How do I deal with Google's no-popups rule?  I've been getting a lot of e-mail signups with my popups and don't want to lose them.
  10. What are the easiest tricks and shortcuts for getting my campaings working fast?
  11. How do I control the cost of my compaigns so I don't blow my wad in the first 3 days?
  12. What if every single keyword I can come up with has dozens of bidders and costs $5 to $10 per  click?
  13. How do I find out how many people are searching on a particular term?
  14. How do I discover the keywords that nobody else is bidding on?
  15. I've re-written my ad 10 times and I still can't get the 0.5%.  Is there something I'm missing?
  16. I sell expensive, highly specialized equipment and services - not consumer stuff.  Do I still approach AdWords the same way?


  17. How long to I have to run a test before I can trust the numbers it gives me?
  18. How many keywords should I have in a single campaign?
  19. How can I track which keywords bring buyers vs. keywords that only bring tire-kickers?
  20. Should I run my ads on "content targeted" sites?
  21. Should I run Google's AdSense ads on my own site to generate more income?
  22. What style of writing works best for creating Google ads?
  23. Google keeps disapproving the words I'm using in my ads.  What's wrong with these people?
  24. Is it possible to get 10-20% CTR's instead of just 1-2%?  How?
  25. What's the format for an opt-in page that gets the best response?
  26. I have multiple sites selling the same product.  Can I / should I advertise them all at the same time?
  27. I don't have a website.  Can I still use AdWords?   Can I make money advertising someone else's product?
  28. What's the best kind of follow-up process after I generate sales leads from my website?
  29. How do I come up with good Non-English keywords for foreign markets?
  30. Is it better to get a little traffic from expensive keywords, or a lot of traffic from cheap keywords?
  31. Can I get volume discounts from Google?
  32. Should I send people right to a sales page or should I try to get them to opt-in to email first?
  33. Does participating in AdWords help my ranking on Google's free search engine listings?
  34. Is Google's 0.5% requirement realistic?
  35. How do you get buyers to click on your ads, instead of the tire-kickers?  I don't want to pay for cheapskate visitors.
  36. Can non-profit organizations, who are on a really tight budget, use a different strategy than ordinary businesses?
  37. How do I tell how many other bidders I'm competing against on Google?
  38. How can I use Google to come up with good product names, book titles and advertising headlines?
  39. Should I advertise on partner sites like AOL and Earthlink?
  40. How do I tell what my competitors' click thru rate is?
  41. Is there a way to find out whether people will buy my product BEFORE I spend a bunch of money developing it?
  42. What specific techniques can I use to maximize the sales from every person who comes to my website?
  43. What's the difference in strategy between a site that generates sales leads vs. a site that takes orders online?

That's a big pile of questions, eh?  Well if you need to get traffic to your website, knowing the answers to just a handful of these questions will make an ENORMOUS difference in your success.

The answer to every single one of these questions is an Perry Marshall's ebook:
"Enhanced Definitive Guide to Google AdWords"
Every one!


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